New%20Board%20Chairs%20(1).pngUnited Way of Broward County has announced the appointment of Lisa Lutoff-Perlo, President & CEO of Celebrity Cruises, as its new Chairperson, and Kevin Purvis, Managing Member of Cothrom Risk & Insurance Services, as its new Vice-Chair of its Board of Directors.  Luttoff-Perlo previously served as Vice-Chair.

“We’re thrilled to have Lisa and Kevin take on the roles of Chairperson and Vice-Chair,” said Kathleen Cannon, President/CEO of United Way of Broward County. “Both Lisa and Kevin have served as dedicated advocates of United Way of Broward County for a number of years, and with their dedication to our mission, we know they will lead us in the right direction as we fight for every person in Broward County.”

Lisa Lutoff-Perlo is a dynamic and transformational business leader whose vision and strategy has propelled Celebrity Cruises, the relaxed luxury brand, within the  Royal Caribbean Group (RCG). An avid champion for diversity and inclusion, education, STEM and an advocate for young women, Lutoff-Perlo has challenged and changed the conversation around cultural and gender equality in the maritime industry. Lutoff-Perlo has a guiding value of giving back and helping others to succeed and enthusiastically lends her leadership to several philanthropic, business and women’s organizations as a board member and volunteer on a local, national, and international level. Under her leadership, Celebrity Cruises has partnered with a number of impactful organizations to make a difference in the world in the areas of girl’s education (Malala Fund), sustainability and environment (World Wildlife Fund), STEM (Columbia University, FIU, University of Miami), gender equality (C200), service excellence (Forbes Travel Guide), and expanding the footprint of women in the maritime industry (Mandela Washington Fellows/IREX). Lutoff-Perlo was the recipient of the 2019 Women of Inspiration award during the organization’s annual Magnolia Luncheon, has been an active member of the Tocqueville giving society and involved with Women United since 2012, while also serving on several of the organization’s committees.

Kevin Purvis, Managing Partner of Cothrom Risk & Insurance Services, a commercial insurance brokerage, is a committed volunteer with United Way of Broward County for 15 years. Early in his career Kevin was advised not to just be successful, but also significant. United Way’s significance to Broward can’t be understated, and Kevin is glad to be a small part of it. Kevin regularly serves on United Way’s committees including the Public Policy Committee for nearly a decade. Kevin, and his wife Victoria, are both active Alexis de Tocqueville Society members. Kevin and Victoria, are happily raising three young children in Fort Lauderdale with the arrival of their 4th imminent.

United Way of Broward County is a volunteer-driven, community-based, nonprofit organization servicing Broward County for more than 80 years. United Way of Broward County fights for the Health, Education, and Financial Prosperity of EVERY person in our community. United Way of Broward County is the catalyst for change and convener of partnerships that unite the hearts, minds, and resources within the Broward community.  For more information, visit